Key Takeaways People connect with people – not polished slogans. Documentary-style videos highlight real humans rather than actors or overproduced marketing personas,…
Blog
How To Make A Video Go Viral (And Why You Probably Shouldn’t Obsess About It)
Table of Contents It seems like every brand wants that one video that will blow up overnight. We’re talking about the spoils…
How We Use AI in Video Marketing: Streamlining Ideas and Editing
Key Takeaways Hackstone explores how AI enhances video marketing without replacing human creativity. Tools like ChatGPT spark ideas, test messaging, and streamline…
The Importance Of Editing In Video Marketing
Imagine sitting through The Godfather with no editing – just raw footage of Marlon Brando mumbling into the void while the boom…
Go Live or Go Home: How Live Streaming Supercharges Your Marketing Strategy
You know how old people like to say, “Everything old is new again”? It makes us feel like we’re still relevant –…
How Different Camera Lenses Tell A Story
Imagine if the hotel in The Shining came across just a little less creepy. Picture your nightmares just a little less vivid…
Brand Building Through Video Marketing
Have you ever gazed out the conference room window on a Tuesday morning as your boss droned on about last year’s marketing…
Humor in Commercials
It’s not just you – (most) brands haven’t been good at being funny for a while. We’ve lived in a cautious, at…
The Power of Music in Video
Let’s get one thing on the table up front: Using “Angel” to sell shelter dogs has to be one of the most…
TikTok Takeover: Crafting Short-Form Video Content that Converts
Long before the combative Congressional hearings and the Kia Boys were bragging (from behind bars) about going viral, there was a little…